While many companies were contemplating whether or not online advertising would yield any profitable fruit, Google was busy planting online search-advertising “seeds” that would grow to produce enough cash to support its expanding corporate roots and spawn further development of its pioneering search technology. However, Google’s sprawling branches of success haven’t gone unnoticed by rivals […]
Colleges and universities are banning credit card marketing on their campuses, to assist students avoid burying themselves in debt. Marketers use a variety of different tactics, some aggressive in nature, to solicit young consumers into buying into credit. Other less visible, but equally as invasive, tactics include contracting student organizations to push word of mouth […]